Your store never sleeps. You finally can.
Brohns connects to the store you already run — Shopify, WooCommerce, bol.com and six more — and gives it a team of AI agents. The day lands on one screen: what to ship, what's running low, what customers are asking. Incoming questions are triaged and answered from that customer's actual order and your own policies, never an invented delivery date. On Shopify and WooCommerce you can also fulfil with track & trace, adjust price and stock, and refund without leaving. Nothing reaches a customer without your sign-off: every reply and campaign waits in an approvals queue, and sending happens through your own sender, never Brohns' domain.
Sound familiar?
Before the team
The work that keeps not happening.
"Where is my order?" — twenty times a day
It's the same question, and answering it properly means opening the store admin, finding the order, checking the carrier, copying the tracking link. It takes two minutes and it happens all day, so either the customer waits or the rest of the work does.
Reviews land faster than I can answer them
New reviews arrive overnight, on weekends, mid-dinner. The good ones deserve a real thank-you and the bad ones need a careful answer fast — but by the time I sit down to respond, three more have landed. So half go unanswered, and anyone browsing can see it.
Past buyers never hear from me again
Someone orders, gets their package, and that's the last contact we ever have. I know a second order is easier to win than a first one, but writing hundreds of personal win-back emails is a full-time job on its own. So the customer list just sits there, going cold.
The content treadmill never stops
Product descriptions, social posts, the newsletter — it resets every single week. Skip one and the channel goes quiet; do it all myself and there's no time left to actually run the store.
Competitors move and I find out last
A competitor drops their price or launches a bundle, and I hear about it from a customer two weeks later. I don't have the hours to check ten competitor sites every week, so I'm permanently reacting late.
A week with Brohns
With the team
What actually changes, day by day.
[01] of 05
Day 1 — describe the goal, approve the team
Tell Bro something like "turn one-time buyers into repeat customers for my ceramics shop." Bro asks a couple of short questions — audience, tone, what success looks like — then sketches the team it would build: perhaps a reviews responder, a win-back writer, and a research agent, each owning one clear job. Nothing runs until you approve the lineup.
[02] of 05
Day 2 — connect the store and your inbox
Paste your store credentials and orders, products and customers sync in; connect Gmail and customer mail starts arriving as triaged tickets. Approved emails go out under your own name — Brohns never sends from its own domain. The team appears on a living canvas, each agent on its own island, and you can read the actual reasoning behind every move on its timeline.
[03] of 05
Days 3–4 — your first approval batch
Drafted review replies and win-back emails start stacking up in the Approvals queue. You read them in one sitting: approve, edit, or dismiss. Every edit you make gets distilled into a lasting lesson, so the next batch sounds more like you.
Outreacher drafted an email
To: Sparkle Clean · sparkle-clean.nl
Hi — I noticed your booking page takes ~6s to load on mobile, which is where most of your customers are. I put together a couple of quick wins…
Why: opens on the site's weakest point, in your tone.
[04] of 05
Day 5 — research arrives instead of being compiled
A research agent delivers its findings on your competitors and category as readable documents in the Library. You read it with your coffee instead of spending an evening with fifteen tabs open.
[05] of 05
End of week — loosen the leash where it's earned
Once the approvals have been consistently clean, you can grant routine autonomy per ecosystem — while anything sensitive keeps waiting for you. You can step back down any time, and there's always a kill-switch.
The payoff
Numbers from the pricing page
Concrete, not hand-wavy.
14
days of free trial — no credit card
500
credits included in the trial
€39
per month for Brohns Pro
4000
credits included every month on Pro
Review coverage priced in cents
A drafted review reply costs 3 credits, so covering 50 reviews in a week comes to roughly 150 credits — against the 4,000 included in Brohns Pro at €40/month, full review coverage barely dents the budget.
Win-back drafts at real scale
Drafting a message is 3 credits, so a 200-person win-back run is about 600 credits to draft and 200 to send after you approve. Reading, editing, and approving cost nothing — credits only move when an agent actually does work.
A quiet month isn't money burned
Unused credits roll over one cycle, so a slow season carries into the busy one. When the holidays hit, top-up packs are the only add-on — no plan-hopping required.
Prove it before you pay
The 7-day trial includes 500 credits and asks for no credit card. That's enough to run a real week of review responses and a first win-back batch before you spend a euro.
Every outward move — each email, reply or post — waits for your approval first. That's not a setting; it's how Brohns is built. The full credit table lives on the pricing page.
Webshop operations
Connect your store and see the day in one screen: what to ship, what's running out, what customers are asking. Answers are drafted from the real order — never an invented delivery date.
E-commerce growth
Agents spot abandoned carts and win-back moments, segment your shoppers, and draft on-brand campaigns — you approve before anything sends.
Support
Brohns reads incoming questions, triages them, and drafts helpful replies from your knowledge — sensitive ones always wait for you.
Reputation
Agents spot happy customers, ask for a review at the right moment, and draft a reply to every new one — you approve before anything is posted.
Content
Agents gather topics, write on-brand drafts and produce campaign images with a creative engine — you approve what gets scheduled.
Good to know.
Does Brohns integrate with Shopify or WooCommerce?
Yes, and with seven more: bol.com, BigCommerce, Wix, Squarespace, Lightspeed, Etsy and Amazon. You connect with your own credentials, encrypted per user — there's no app to install and no shared key. All nine sync orders and products in, which is what the dashboard, the support loop and the win-backs run on. Shopify and WooCommerce you can also run from here: fulfil with track & trace, change price, stock and status, issue refunds and create discount codes. bol.com supports fulfilment; the rest are read-only for now, so you manage those stores in their own admin.
Will agents email my customers without me knowing?
No — Brohns is approval-first, and that's enforced on the server, not just promised in the interface: the recipient and content of any send come from the database, with guardrails applied. Every outward-facing action, from a review reply to a win-back email, waits in the Approvals queue until you approve it, edit it first, or dismiss it. On top of that sit a daily send limit, a send window, a do-not-contact list, and one-click unsubscribe links, and every approved action is written to an audit log.
Can it handle the "where is my order?" emails?
That's the loop it's built around. An incoming mail is matched to that customer's order and classified in one pass — category, sentiment and priority — then answered from the real data: order status, the actual tracking link, and your own shipping and return policy. It never invents a delivery date or a return window; if a policy is missing, the draft says it will check. You can optionally let it send order-status and product answers on its own, but money, complaints, cancellations and address changes always wait for a human — that limit is enforced server-side, with a daily cap.
How do agents keep my brand voice at volume?
Three ways. You set the tone in the brief, and because every draft — review reply, win-back, post — waits for your sign-off, an off-brand message can't slip out while you sleep. When you edit a draft before approving, the agent distills that edit into a lasting lesson, so future drafts drift toward your voice instead of away from it. Outgoing outreach drafts get one safeguard more: a strict second review pass checks them for invented specifics, hype, and filler before you even see them.
What does Brohns cost for an e-commerce store?
Brohns Pro is €40 per month with 4,000 credits included, or €400 per year — two months free — and unused credits roll over one cycle. Drafting a message costs 3 credits and sending an approved one costs 1, while approving, editing, and reading incoming replies are free. The 7-day trial comes with 500 credits and no credit card, enough to test real review responses and a first win-back batch before deciding.
Can agents monitor my competitors?
Yes — you can put a research agent on your competitors and your category, and its findings arrive as readable documents rather than a pile of links. There's also a GEO auditor that scans how findable your store is in AI answers like ChatGPT and Perplexity, benchmarks competitors, and generates fixes. As with everything on the canvas, you can watch the reasoning behind each finding live on the agent's timeline.
Do I need my own AI API key or technical setup?
No — Brohns runs on Claude, built in, so agents work out of the box without you bringing an API key. The one connection worth making is your own email sender, Resend or Gmail, so approved messages send under your name. Any keys you do add are stored in an encrypted credentials vault.
Put a team on it — built for e-commerce.
Free 7-day trial with 500 credits. No credit card. Nothing goes out without your approval.